AP Degree in Marketing Management
Are you dying to have a career within marketing? Then get an AP Degree in Marketing Management. The study programme is based on applied science, providing a combination of economic, communicative and cultural subjects with emphasis on international marketing. The purpose of the programme is to qualify the students to work independently with analysis, planning and implementation of domestic and international marketing activities in trade, production and service industries. The programme also provides a good basis for starting up your own company.
The Marketing Management programme is closely related to practice and the lessons are characterized by both lectures and exercises. You will be part of an international environment and you will meet students from Europe and other parts of the world.
The AP Degree in Marketing Management is a 2 year study programme consisting of 4 semesters. The first three semesters will consist of theory and practice whereas the last semester will be based on an internship in a company aborad or in Denmark. The internship will give you the opportunity to use the qualifications that you have obtained in class and put them into practice. The last semester will also include the final exam project.
The Marketing Management programme is also offered as a Danish study programme (Markedsføringsøkonom)
Copenhagen Business Academy offers the AP Degree in Marketing Management at Niels Brock and Copenhagen North. For detailed information see: Niels Brock's website and Copenhagen North's website.
If you want to go abroad as much as possible during your studies we also offer the AP Degree in Marketing Management as a tri-continental bachelor's degree programme. The first part of the Tri-continental BA programme in Marketing Management is identical to the AP Degree in Marketing Management. You will however, on the Tri-continental BA in Marketing Management get considerably more insight into Chinese culture as the 2nd semester takes place at Niels Brock’s partner university in Shanghai. Furthermore part of your study will also take place in the US. For more information see: Tri-continental BA in Marketing Management.
