The programme is a great stepping stone to your dream job. You will develop knowledge and comprehension of business practice, applied theory as well as methods used for sales and marketing within an international business perspective.

The programme emphasises on business to business sales and the core subjects are: Marketing, logistics, business law, management and economics. You will determine your own professional profile through an elective theme, the internship and the final bachelor project.

The Top-up Bachelor's degree in International Sales and Marketing programme is closely related to practice and the lessons are characterised by both lectures and exercises, and to a large extend the learning process includes working in groups.

You will be part of an international environment and you will meet students from Europe and other parts of the world.

The programme is a 1½ year study programme (Top-up) consisting of three semesters. The first two semesters will be based on theory and practice whereas the 3rd semester will consist of an internship in a company abroad or in Denmark. The internship will give you the opportunity to use the competences that you have obtained in class and apply them in practice. The last semester will also include the final bachelor project.

The Top-up Bachelor's degree in International Sales and Marketing is also offered as a Danish Bachelor programme (International handel og markedsføring).

Cphbusiness offers the Top-up Bachelor's degree in International Sales and Marketing at our campus in Chbusiness Søerne.

  • Admission requirements

    Graduates from the AP degree in Marketing Management satisfy the admission requirements for the BA in International Sales and Marketing.

    Graduates from other AP degrees in the field of business studies will be assessed using criteria from the AP degree in Marketing Management. The requirements for applicants with other AP degrees than the AP degree in Marketing Management are thus higher. 

    Applications are assessed based on the following criteria:

    • Average grade from qualifying exam
    • Grades and ECTS in marketing, economics, law, and organization or similar subjects from qualifying exam
    • Motivated application letter
    • Relevant work experience, including military service (max. 12 months)
    • Relevant supplementary education and/or courses
    • Other experience, e.g. folk high school, extended stays abroad, voluntary work (min. 3 months)
    • Grade(s) in English on level B or similar (applicants who have not graduated from a Danish business academy only)

    If there are more applicants than places available, the best qualified applicants will be admitted.

    English requirements - Top-up Bachelor's degrees

    • TOEFL paper-based score (Minimum score accepted: 550+)
    • TOEFL computer-based test score (Minimum score accepted: 213+)
    • TOEFL internet-based score (Minimum score accepted: 80)
    • IELTS academic score (Minimum score accepted: 6.0+)
    • Cambridge Advanced (Minimum score accepted: Grade C)
    • Cambridge Proficiency (Minimum score accepted: Grade C)
    • Danish students (Minimum score accepted: Level B)
    • Common European Framework for Languages (Minimum score accepted: Level B2)

    Application

  • Content and structure

    The Bachelor in International Sales and Marketing Management programme is a 1½ year study programme (top-up) consisting of three semesters. The first two semesters will be based on theory and practice whereas the third semester will consist of an internship in a company abroad or in Denmark.

    Each semester offers project-based on the overall theme and linking all subject areas. As a natural progression, most exams are inter-disciplinary.

    The 3rd semester is a specialisation module, which consists of an internship in a company in Denmark or abroad. It is important that you take an active part in finding the internship that matches the professional profile you want to acquire.

    The final bachelor project concludes the programme. The students choose the topic of their bachelor report in consultation with the Academy and the company. This gives you the opportunity to apply principles in practice. The Academy must approve the project outline.

    The internship will give you the opportunity to use the qualifications that you have obtained in class and put them into practice. The last semester will also include the final bachelor project.

     

    Read more about the other semesters

     

  • Further education and job opportunities

    Top-up Bachelor and Master programmes abroad

    Many universities and colleges abroad offer Top-up programmes for a Bachelor's degree as well as Master's degrees for international students.

    To get a Bachelor's degree abroad you will normally have to study for 12-18 months after graduating from a two-year AP degree programme at Cphbusiness. Universities abroad will have individual admission requirements involving grades, electives, etc.

    In order to get a Master's degree abroad you will normally have to study for one-two years after your bachelor or professional bachelor's degree. Universities have individual admission requirements involving subjects, grades, electives, etc.

    Finances

    Tuition fee

    In most cases there will be a tuition fee in connection with a top-up for a Bachelor's or a Master's degree programme abroad. The amounts will vary a great deal depending on location, facilities, length of the study programme etc. Universities normally have extensive information on their websites regarding the payment of tuition fee (in connection with enrolment details).

    Study grant (SU)

    If you are entitled to a study grant (the Danish SU), you must apply to SU-styrelsen (The Danish Agency for Higher Education and Educational Support) if you want to receive a grant while studying abroad.

    Udlandsstipendium

    If you are entitled to a study grant (the Danish SU) you will be able to apply for the grant “Udlandsstipendium” to cover (part of) the tuition fee for a Master's degree abroad.
    This grant is NOT available for students following a Top-up Bachelor's degree programme.

    For detailed information you should visit the SU website.

    Grants

    Many grants and funds are available if you spend sufficient time and energy on localizing the right ones and apply for them in due time. It is advisable to prepare a well-structured budget, always adhere to deadlines and submit all requested material with the application.

    Job opportunities

    As a graduate you will among others be able to apply for the following types of jobs:

    • Marketing Manager
    • Marketing Co-ordinator
    • Export Manager
    • Sales Support Executive
    • Sales Manager
    • Key Account Manager

    Further information

    Contact the International Office of your department for details on partner universities abroad that may offer attractive Top-up Bachelor's or Master's degree programmes abroad.

    Useful links

  • Learning environment and study activities

    At Cphbusiness, we see it as our most important task to contribute to your development so that you can help create the future business life.

    Thus, Cphbusiness’ study activities aim to develop your academic and personal skill set in order to let you navigate in an organisation and create value at a work place or start and run your own company.

    Study activities

    We believe that you learn best by working with specific tasks in practice. Therefore, our student activities are less focused on traditional teaching and to a greater extent built around activities where you play an active role yourself. You will have co-responsibility for and influence on your own learning, and feedback will be an important part of the study activities.

    Besides traditional teaching, the study activities will include project work, cases and assignment work, where you through cooperation and dialogue solve specific tasks along with your fellow students and with your lecturers as counsellors. Furthermore, you will be challenged in digital study activities.

    At Cphbusiness, all of the study programmes are scheduled as a full-time course of study. However, we try to create an environment where you can study full-time and also work at a part-time job. We do this in order to help you strengthen your business skills. As a result of this, you typically have two half days or one whole day off every week, which you can use on your part-time job, together with your study group or on your own preparation.

    Education with a world of opportunities

    At Cphbusiness, we offer you the opportunity to build and unfold your global, intercultural and linguistic skills through study activities, where you cooperate with students from all over the world. As a natural part of the study programme, the teaching activities including books and cases etc. will be in English.

    At every study programme, an obligatory internship is included where you can test your own skills in a company abroad or in an international company in Denmark. In doing so, you will prepare yourself for the global job market that waits for you until you have graduated.

    What we expect of you as a student

    Active participation in the study activities at Cphbusiness is to a great extent helping you feeling equipped for your future job. Therefore, we expect that you:

    • participate in study activities with lecturers, in study groups and on an individual level;
    • participate in a mix of study activities (for example project work, workshops, digital learning activities and traditional teaching);
    • want to learn in groups along with your fellow students with a diverse background;
    • work full time with your studies – this means around 40 hours weekly besides a potential part-time job; and
    • want to be challenged in your international and linguistic skills.
  • Internship

    The purpose of the internship is to give the student an opportunity to apply his/her skills from the first semesters by working in a company in a relevant sector on a job-like basis.

    The companies are expected to contribute with best practice experience. During the internship, the student has a guidance teacher from his/her programme as well as a contact person in the company.

    The internship and bachelor project placed in the 3rd semester has a duration of five months. During the initial three months (the internship period) the student works full time and during the remaining two months the main focus is on the completion of the bachelor project and the student agrees with the company to either stay physically in the company or connected to the company.

  • Facts

    Programme

    Bachelor in International Sales and Marketing Management

    Campuses

    Cphbusiness Søerne
    Nansensgade 19
    1366 København K

    Duration

    1 1/2 years. This is a full time study programme with approximately 13-15 lessons per week.

    ECTS points

    90

    Structure

    • 1st-2nd semester: Classroom teaching, projects, individual guidance, guest lecturing
    • 3rd semester: Internship and final bachelor project
  • Examinations and tests

    1st semester

    At the first semester you must attend two exams: 

    • 6 hour written exam in The Background for a Company’s Sales. The exam is external and will be graded.
    • 4 hour written exam in Theory and Methods. The exam is internal and will be graded.

    2nd semester

    There are two exams at the second semester:

    • 30 minutes oral exam in Business Development within an International Perspective. The exam is external and will be graded.
    • Exam in your elective course element. The exam is internal and will be graded.

    3rd semester

    At the third and final semester you must attend two exams:

    • Internship. The exam is internal and will be graded.
    • Bachelor project. The exam is external and will be graded.

    Examination regulations

    Read the examination regulations.

  • Student counselling

    Cphbusiness Søerne

    Nansensgade 19, 1366 København K
    Opening hours: Monday - Thursday 9.00-14.00.
    Telephone hours: Monday - Thursday 9.00 - 12.00

    E-mail: counsellingsoerne@cphbusiness.dk

    Guidance counsellors

      Dorrit Høybye Jensen, telephone: (+45) 36 15 45 13

     Jane Carlsen, telephone: (+45) 36 15 45 13

  • Curriculum
  • Tuition fees and scholarships

    The following students do not pay a tuition fee:

    • Danish students.
    • Students from Nordic countries, EU-countries and Iceland, Switzerland and Lichtenstein.
    • All international students regardless of citizenship who hold a permanent residence permit for Denmark or a residence permit in anticipation of permanent stay in Denmark.

    All other students must pay the following fees:

    AP degree

    Marketing Management

    • 1st, 2nd and 3rd semester: DKK 32,500 (4,350 EUR) per semester
    • 4th semester: DKK 25,000 (3,350 EUR)

    Service, Hospitality and Tourism Management

    • 1st and 2nd semester: DKK 32,500 (4,350 EUR) per semester
    • 3rd semester: DKK 25,000 (3,350 EUR)
    • 4th semester: DKK 32,500 (4,350 EUR)

    Computer Science

    • 1st, 2nd, 3rd and 4th semester: DKK 40,000 (5,400 EUR) per semester
    • 5th semester: DKK 30,000 (4,000 EUR)

    Multimedia Design and Communication

    • 1st, 2nd and 3rd semester: DKK 40,000 (5,400 EUR) per semester
    • 4th semester: DKK 30,000 (4,000 EUR) 

    Top-up Bachelor's degrees

    Innovation and Entrepreneurship

    • 1st and 2nd semester: DKK 32,500 (4,350 EUR) per semester
    • 3rd semester: DKK 25,000 (3,350 EUR) 

    International Hospitality Management

    • 1st semester: DKK 32,500 (4,350 EUR)
    • 2nd semester: DKK 25,000 (3,350 EUR)
    • 3rd semester: DKK 32,500 (4,350 EUR)

    International Sales and Marketing Management

    • 1st and 2nd semester: DKK 32,500 (4,350 EUR) per semester
    • 3rd semester: DKK 25,000 (3,350 EUR) 

    Sport Management

    • 1st and 2nd semester: DKK 32,500 (4,350 EUR) per semester
    • 3rd semester: DKK 25,000 (3,350 EUR) 

    Software Development

    • 1st and 2nd semester: DKK 40,000 (5,400 EUR) per semester
    • 3rd semester: DKK 30,000 (4,000 EUR)

    Web Development

    • 1st and 2nd semester: DKK 40,000 (5,400 EUR) per semester
    • 3rd semester: DKK 30,000 (4,000 EUR)

    Scholarships

    The Danish Ministry of Science, Innovation and Higher Education has a scholarship programme for non-EU citizens. There are only few scholarships available for highly qualified students. The scholarship may be awarded in the form of a (partial) reduction of the tuition fee and/or a monthly grant. Only applicants nominated by Cphbusiness will be taken into consideration for a scholarship. An application form will be forwarded by Cphbusiness to potential candidates after completion of the first semester.

    To find more information about these scholarships please visit Tuition Fees & Scholarships | Study in Denmark.